How Brands are driving Direct-to-Consumer Sales
The pandemic has brought about fast and fundamental changes in consumer behavior across industries. The new digital lifestyle means that people are doing everyday-life things — like shopping — online. But what can marketers do to adapt to the velocity of this transformation?
In this on-demand webinar, a panel of digital marketing experts examine the strategies brands are taking to drive direct-to-consumer sales.
You will learn:
- What must brands do to survive and thrive in the post pandemic era?
- What role does personalization play in e-commerce marketing?
- What technologies are available to enable personalized e-commerce marketing?
- How should brands leverage automation to scale the 1:1 consumer experience to drive sales?