Real-world Perspectives From Leading Brands
In July 2020, Jivox partnered with the Business Development Institute to host a virtual roundtable on how brands can personalize their digital marketing using data. Jivox's Diaz Nesamoney moderated a panel discussion with top-level brand executives on how they are adopting personalization to remain relevant to their customers. A key theme that emerged was that while brands understand that a one-size-fits-all approach does not work today, scaling personalization can often be a challenge.
How can brands navigate the real-world challenges of siloed data, constantly changing audience behavior, and escalating costs to successfully scale personalization?
Register for this on-demand to receive unique insights on personalization from:
- Cliff Chiet, Chief Integrated Marketing Director, iHeart Media
- Michael Hugo, Senior Director of Marketing, Analytics and Growth Strategies, Reynolds Consumer Products
- Rick Coffee, Director of Advertising and Media Planning, LL Flooring